Authorizes advertising during quick draw.

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S6766-2011 Actions

• Jun 13, 2012: referred to ways and means
• Jun 13, 2012: DELIVERED TO ASSEMBLY
• Jun 13, 2012: PASSED SENATE
• Jun 13, 2012: ORDERED TO THIRD READING CAL.1242
• Jun 13, 2012: COMMITTEE DISCHARGED AND COMMITTED TO RULES
• Apr 18, 2012: REPORTED AND COMMITTED TO FINANCE
• Mar 20, 2012: REFERRED TO RACING, GAMING AND WAGERING

S6766-2011 Meetings

Racing, Gaming and Wagering: Apr 18, 2012, Rules: Jun 18, 2012

S6766-2011 Calendars

Floor Calendar: Jun 13, 2012

S6766-2011 Votes

S6766-2011 Memo

BILL NUMBER:S6766

TITLE OF BILL:
An act
to amend the tax law, in relation to authorizing advertising
during quick draw

PURPOSE OR GENERAL IDEA OF BILL:
This bill would allow the Director of the Division of Lottery to
contract for the placement of advertising on any available media
related to an online lottery game (i.e., Quick Draw). The Director
would also be allowed to contract sponsorship of individual draws in
an online lottery game.

SUMMARY OF SPECIFIC PROVISIONS:
Section 1 of the bill would allow the Director of the Division of
Lottery to contract for advertising on any available media between
draws of an online lottery game such as Quick Draw. Individual draws
could also be sponsored. Any such advertising would have to comply
with the Federal Communications Commission's rules for content
regulations, though it may include advertising for alcoholic
beverages with restrictions. The advertising space would be awarded
after the solicitation of bids by the Director.

JUSTIFICATION:
Advertising space could be broadcast upon media between Quick Draw
games; there is the potential to generate considerable revenue for
New York State by contracting out for this advertising space.

PRIOR LEGISLATIVE HISTORY:
New bill.

FISCAL IMPLICATIONS:
There would be no cost to New York State and there could potentially
be large amounts of revenue generated.

EFFECTIVE DATE:
This act shall take effect immediately.

S6766-2011 Text

                      S T A T E   O F   N E W   Y O R K
  ________________________________________________________________________

                                    6766

                              I N  SENATE

                               March 20, 2012
                                 ___________

  Introduced  by  Sen.  SAVINO -- read twice and ordered printed, and when
    printed to be committed to the Committee on Racing, Gaming and  Wager-
    ing

  AN  ACT  to  amend  the  tax law, in relation to authorizing advertising
    during quick draw

    THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND  ASSEM-
  BLY, DO ENACT AS FOLLOWS:


    Section  1. Section 1603 of the tax law is amended by adding three new
  subdivisions 6, 7 and 8 to read as follows:

    6. THE DIRECTOR MAY CONTRACT WITH ONE OR MORE  PERSONS  TO  ALLOW  THE
  PLACEMENT  OF  ADVERTISING  OR  PROMOTIONAL  MATERIAL ON AVAILABLE MEDIA
  RELATED TO ANY ONLINE LOTTERY GAME OR TO SPONSOR INDIVIDUAL DRAWS IN ANY
  ONLINE LOTTERY GAME. IF THE DIRECTOR ENTERS INTO A CONTRACT  UNDER  THIS
  SUBDIVISION,  THE DIRECTOR SHALL ALLOW AT LEAST ONE MINUTE BETWEEN DRAWS
  OF ON-LINE LOTTERY GAMES DURING WHICH ONE OR MORE ADVERTISEMENTS MAY  BE
  EXHIBITED.
    7. A CONTRACT ENTERED INTO UNDER SUBDIVISION SIX OF THIS SECTION SHALL
  PROVIDE  THAT  ANY  ADVERTISEMENTS  EXHIBITED  BETWEEN  DRAWS OF ON-LINE
  LOTTERY GAMES SHALL COMPLY WITH CONTENT REGULATIONS FOR TELEVISED BROAD-
  CAST ADOPTED BY THE FEDERAL COMMUNICATIONS COMMISSION, WITH  THE  EXCEP-
  TION  THAT  THE  ADVERTISING  UNDER  SUBDIVISION SIX OF THIS SECTION MAY
  INCLUDE ADVERTISEMENTS FOR ALCOHOLIC BEVERAGES WITH RESTRICTIONS IMPOSED
  ONLY BY THE DIRECTOR.
    8. THE DIRECTOR SHALL SOLICIT BIDS FROM RESPONSIBLE PERSONS FOR ADVER-
  TISING OR PROMOTIONAL CONTRACTS UNDER SUBDIVISION SIX OF  THIS  SECTION.
  THE  DIRECTOR SHALL SELECT FROM AMONG THE BIDS RECEIVED SO AS TO PRODUCE
  THE MAXIMUM AMOUNT OF NET REVENUE FOR  THE  STATE  CONSISTENT  WITH  THE
  GENERAL  WELFARE  OF  THE  CITIZENS OF THE STATE. IN DECIDING WHETHER TO
  ENTER INTO A CONTRACT UNDER SUBDIVISION SIX OF THIS SECTION, THE  DIREC-
  TOR  SHALL  CONSIDER WHETHER THE TERMS OF THE CONTRACT ARE COMPARABLE TO
  THE TERMS OF SIMILAR ADVERTISING OR PROMOTIONAL  CONTRACTS  RELATING  TO
  LOTTERY OR OTHER GAMING IN OTHER STATES.
    S 2. This act shall take effect immediately.

   EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                        [ ] is old law to be omitted.
                                                             LBD14870-01-2